MarketingSherpa is a research institute specializing in tracking what works in all aspects of marketing.
Marketing 101: What are Microsites? (Plus 3 successful microsite examples and 2 missteps)
November 21, 2019
November 14, 2019
Content Marketing: How to host a virtual summit (in 9 steps)
November 12, 2019 — If you are marketing an in-person event, the cost is far greater than just the cost of the ticket. Virtual events are a popular alternative. Read on for advice from seven of your fellow marketers covering everything from goal setting to extending the event.
Marketing Budget Charts: B2B customer experience investments (plus 4 budgeting tips)
November 7, 2019 — We explore the technology investments B2B companies are making and their executives’ opinions on effectiveness.
Pricing Strategy: 7 factors marketers can leverage to increase sales
October 31, 2019 — We explore important factors to consider when determining how to communicate the price of your products.
Get the latest case studies and data on email, lead gen, and social media along with MarketingSherpa updates and promotions.
Get better business results with a skillfully applied customer-first marketing strategy.
Marketing 101: What are Microsites? (Plus 3 successful microsite examples and 2 missteps)
Infographic: How to Create a Model of Your Customer’s Mind
Mobile Marketing Technology: Insights from Chief Research Officer of G2 Crowd based on 18.6 million data points
MarketingSherpa Podcast Episode #5: Ten things you should think about before you do your next website redesign